An AI-assisted product prioritization tool that helps teams evaluate initiatives using automated
Reach, Impact, Confidence, and Effort scoring.
How It Works
Answer a series of guided product strategy questions around customer impact, business value,
confidence, and technical complexity. The tool converts your responses into structured RICE
scores to support faster, more consistent prioritization decisions.
Reach
Measures the number of users, customers, or workflows impacted by the initiative.
Impact
Measures the potential business or customer value created if the initiative succeeds.
Confidence
Measures how confident the team is in the available data, assumptions, and expected outcomes.
Effort
Measures the level of engineering, design, operational, and cross-functional work required to
execute the initiative.
Prioritize an Initiative
Select the option that best describes the initiative. The tool will calculate a priority
recommendation
based on Reach, Impact, Confidence, and Effort.